Fitbit motivational feature to take users on virtual hikes

Fitbit wants to help you exercise more by making you think you're hiking famous trails instead of your neighborhood.


The new motivational feature, called Adventures, will be available Monday.

The feature tracks the distances you've walked or run and maps it against actual trails, starting with three at Yosemite National Park in California. The Fitbit app will unlock badge-like images of trail landmarks—say, a scenic waterfall at mile 5—as you go. Fitbit will add other destinations, including the ability to "run" the course of the New York City Marathon.

Fitbit is the market leader in wearable devices. It is also updating two older devices, the 2013 Flex and the 2014 Charge, mostly to bring them in line with what newer devices and rivals offer.

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