The new contract covers Europe, the Middle East and Africa, and opens access to InvenSense’s comprehensive portfolio of sensor systems. It includes MEMS motion sensors, MEMS microphones, and ultrasonic Time-of-Flight (ToF) range sensor solutions.
Matthias Hutter, vice president, product management and supplier marketing EMEA, Arrow Electronics, commented, “Complex motion, sound, and ultrasonic sensing are becoming a common requirement in a host of consumer and industrial IoT applications, for monitoring, control and as a source of input commands. By working with InvenSense, Arrow is able to help its customers achieve effective sensor platforms within their products in a fast and efficient manner, reducing development effort and minimising time-to-market.”
InvenSense offers sophisticated MEMS analogue and digital microphones with their SmartSound platform meeting the growing demands of high-performance audio in markets such as home automation and the Internet of Things.
In addition, its recently introduced SmartSonic platform comprises ultrasonic Time of Flight (ToF) sensors use a tiny ultrasonic transducer chip to send out an ultrasonic pulse, and then listen for echoes returning from targets in the sensor’s field-of-view. By calculating the distance based on the ToF and speed of sound, the sensor can determine the distance of an object relative to a device and trigger a programmed behaviour. These ToF sensors are intended for consumer electronics, AR/VR, robotics, drones, IoT, automotive, and industrial market segments.
“We are very excited to work with Arrow to help maximise our success and provide our EMEA customers with support, crucial to remaining competitive in today’s global market,” added Scott Deutsch, general manager and vice president for the sensors sales group, InvenSense. “Our motion, sound, and ultrasonic devices are being designed into innovative applications, enabling rapid time-to-market, and unparalleled customer differentiation.”
